Seminar Three: Getting The Most Out Of Your Brand

  • Seminar Overview

    A brand used to be something else. It used to be a logo or a design or a wrapper.

    Today a brand is more of a set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.

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  • “Today a brand is more of a set of expectations, memories, stories and relationships.”

    Author's imageGareth RussellJersey Road
  • Practical & Interactive

    In this seminar, we will help you to understand the elements of what makes up a brand.

    While learning how the consistent application of brand values can help an organisation of any size and any budget, to have more effective reach and more impactful communications.

    This full day seminar will be both practical and informative and will include many helpful tools for you to apply to your organisation.

  • Key Points

    Outcomes from this session include:

    1. Understanding the nature of a brand and how it can be effectively implemented
    2. Practical sessions to formulate your organisations brand values
    3. Learn how to apply those brand values consistently and effectively
    4. Understand how your brand can help generate more income, increase awareness and attract supporters

Further details of our PR Seminars

Find out more about our seminars and how to book one.